Microsoft Dynamics 365 Marketing Functional Consultant


PhilSCA

About this course: 

This course will review the marketing application configuration needed to drive business growth. It will also dive into lead management, marketing forms and pages, segmentation, and email marketing messages. All these pieces are tied together through interactive customer journey design, including event and survey configuration.

Audience Profile:

This course is designed for IT or marketing professionals who want to learn how to leverage Dynamics 365 Marketing for businesses.

Prerequisites:

Knowledge of the Dynamics 365 platform and an understanding of basic marketing principles. Power Platform experience, especially in model-driven applications, is also recommended.

Skills gained:

  • Configure advanced settings
  • Manage marketing content, templates, and integrations
  • Create and manage leads
  • Design and create marketing forms and pages
  • Create and manage segments
  • Set up and launch customer journeys
  • Create and manage events
  • Distribute and analyze surveys

Please Note: Learners who successfully complete this course can earn a CloudSwyft digital certificate and skill badge - these are detailed, secure and blockchain authenticated credentials that profile the knowledge and skills you’ve acquired in this course.

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